Over 42 percent of shoppers who use coupons at grocery stores and other retailers prefer SMS mobile coupons over any other form of mobile coupons. The statistic comes from " Improving the Performance of Mobile Coupons ," a new study from RadiumOne. The report surveyed women ages 35 to 54, and found that 61.9 percent have redeemed grocery and consumer retail goods coupons. The finding is part of ...
Source: http://madmobilenews.com/?p=577
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